It's time to recap what happened
for the month of April 2019 with side stories here and there plus things to
look forward to in the coming month.
April was actually a pretty good
month. It was a month filled with learning as I attended not just one but two training in line with my work as Digital Marketing Associate. The weekend trip
with my ex-colleagues from WiFun also pushed through and although we were only
few, it still was an incredible memory for the month of April.
I also spent the Holy Week with the
family at Viera Residences which was super fun. I never had that quality time
spent not worrying about my to do list.
Can’t believe we are now on the
fifth month of 2019.
Villa Jhoana Resort Angono with Friends
On top of my highlights for April
was the sleepover with friends at Villa Jhoana Resort Angono. I super missed
the whole team I had in WiFun. They are more of a family to me, not just
officemates. When I’m with them I laugh so much.
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| No makeup, no brows - I woke up like this face :) |
Holy Week with family at Viera Residences
With the long weekend, I was able
to bond with my family. We had a so called staycation at my eldest sister’s
condo. We did nothing but watch Netflix, eat and sleep.
What made it extra special was
that I finally learned how to swim! We on the pool one afternoon when my
nephew, who is only nine years old by the way, randomly shared to me how to
swim. I got fascinated with how he moves underwater and tried it for myself
only to realize that I’m actually able to swim! On a scale of 0 to 10 I can
rate myself now to 4, which is a big leap from 0 overnight.
Related read - Weekend at Viera Residences
Content 360 at Dusit Thani
I attended my first ever
conference as part of the Marketing Team and it was really amazing. Content 360
conference is designed for content creators, senior management, and marketing
and communications leaders, from across Southeast Asia, to come together to
discuss challenges and share insights on future content marketing trends and
successful strategies.
I went alongside my boss which
made it even more special.
Some learning from the event
that are helpful too if you are a blogger are as follows:
- Whatever campaign/content you publish make sure you are solving a problem. This is what gets you the traffic you need.
- Video is the goldmine right now. This is where the money is.
- Viral content will not get you that far. It’s all about content that stings or lingers. It needs to be felt by the audience.
- Marketing is marketing regardless of industry.
- Basics of success when it comes to marketing - 1) Identify what your brand is, 2) Identify your resources, 3) Define where you want to go and 4) Know how your resources can take you from Point A to Point B.
- Always ask about pain points and how you can solve them.
- Know your consumer well enough. Follow their customer journey.
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| Photos from the event courtesy of Learning Curve PH |
Blueprint for Success: Making Your Digital Marketing Plan
Course at Ateneo CCE
I also attended a one-day crash
course on making a digital marketing plan at Ateneo CCE Makati. The course
provided a step by step guidance on creating buyer persona, knowing the
customer journey and all the different tools you can use to make a digital marketing
plan for your business.
We actually had an excellent
speaker for the course, Mr. Albert Aragon. I enjoyed his teaching techniques so
much from the way he explain the terms to the examples he provided.
April 2019 Favorites
Beauty -
Currently, I’ve been loving Ever Bilena Matte Lipstick in Siennas. This is the
only red lipstick that doesn’t make me look ugly.
Movie or Show - During
my stay at Viera, we binge watch 7 Days Out on Netflix about the
world’s biggest events and what happens behind the scene from day seven to day
zero. Among the events shown for Season 1 were Westminster Dog Show, reopening
of the No. 1 restaurant in the world, Eleven Madison Park, NASA’s Cassini Mission,
Kentucky Derby, Chanel Haute Couture Fashion Show and the League of Legends
Tournament. I enjoyed all of the episodes but Westminster Dog Show and Chanel
Haute Couture Fashion Show were my favorites.
Related read - 9 True Crime Documentaries on Netflix
Song - I have
some worship songs on repeat for April that I like to share to you. First is
Related Read - 10 Beautiful Worship Songs for Your Quiet Time with God
Looking Forward Next Month
Money Summit & Wealth Expo 2019 at SM Aura
I am stoked to be attending my
very first Money Summit & Wealth
Expo! I’ve always wanted to go but because of the price ticket I am not able to
do so. Money Summit & Wealth Expo started in 2010. It is a wealth building
conference where everyone are encouraged to join. Some of the top personal finance
gurus come together and give a talk about the biggest topics on money and
investing.
My attendance to the event is
because of work though which means I will be manning our booth during the
conference. The good thing is, I saved money for the entrance ticket so it is
still a win-win.
That’s it.
How was
your April 2019?
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